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Friday, January 16, 2009

How to Add a Blog to a Web Site PART-2

Oasis Spa and Salon - an Example of How to Add Blog to Web Site


Oasis Spa and Salon in the state of Washington wanted to add a blog to their site, which they call eNews. This was an example of a standards-compliant website, so it was easy to use its existing code base in order to build a blog theme that looks exactly like the original site. This project was completed several months ago. I keep in touch with the salon’s owner and she reports the blog has been a success. If you visit and take a look at it, you can see that she’s using it to drive customer visits to the salon by promoting products, services, and special offers–very smart!

Steve Yastrow - Adding a Blog to a Web Site with a Twist


For Steve Yastrow, a marketing consultant, speaker, and author, we did something a little different. We added a blog, but with a twist. The blog replaced the home page of his original site, and the page navigation on the blog links to the original pages of the old site. There is a bit of a difference in the look and feel between the old site pages and the blog. Eventually, The old site pages may become blog pages.

Possibilities

As you can see, there are a few possibilities for how to do this. There are two other scenarios that are related to adding a blog to a Web site: keeping the blog separate and scrapping the old site altogether in favor of a new site that uses WordPress as a CMS for all pages and content (which people are doing more often). I’ll write more about those options later. Be sure you don’t miss them: subscribe to my blog so you always get the latest.

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